There's a theme to each episode, and a variety of stories on that theme. It's mostly true stories of everyday people, though not always. There's lots more to the show, but it's sort of hard to describe. It's about people being people.
We spend a month at a Jeep dealership on Long Island as they try to make their monthly sales goal: 129 cars. If they make it, they'll get a huge bonus from the manufacturer, possibly as high as $85,000 — enough to put them in the black for the month. If they don't make it, it'll be the second month in a row. So they pull out all the stops. Photo gallery here. NOTE: the Internet version of this episode includes un-bleeped curse words. Bleeped version here.